SPARKLING CREATINE — Launch Package

1 · Working HTML Pages

Three live HTML pages — open each to review. These are the page mocks to hand to dev for production build.

2 · Canonical Reference Assets

101 production-grade photos from the team shoot. Every channel pulls from this bank. Canonical sachet anatomy + box anatomy locked.

Hero Set (most-used)

01-pdp-hero-packshot.jpg

08-lifestyle-morning.jpg

11-inside-product.jpg

12-hero-sachet-lifestyle.jpg

See full canonical bank (99 assets) ▾

01-pdp-hero-packshot.jpg

02-pdp-nono-list.jpg

03-pdp-ingredient-origin.jpg

04-pdp-how-to-use.jpg

05-pdp-comparison-table.jpg

06-pdp-clinical-proof.jpg

07-pdp-testimonial.jpg

08-lifestyle-morning.jpg

09-mechanism-science.jpg

10-cultural-context.jpg

100-carousel-mythbust-slide4.jpg

101-carousel-mythbust-slide5.jpg

11-inside-product.jpg

12-hero-sachet-lifestyle.jpg

13-taste-experience.jpg

14-hero-ingredient-closeup.jpg

15-pdp-bundle-crosssell.jpg

16-cultural-thali.jpg

17-cultural-chai-price.jpg

18-imessage-friend.jpg

19-notes-app-routine.jpg

20-notes-app-comparison.jpg

21-sachet-grid-pattern.jpg

22-minimal-hand-hold.jpg

23-diagonal-tear-motion.jpg

24-hands-pouring-ritual.jpg

25-minimal-dark-contrast.jpg

26-vintage-poster.jpg

27-faq-card.jpg

28-value-stack.jpg

29-medical-mechanism.jpg

30-stat-card-hero-claim.jpg

31-stat-card-price.jpg

32-editorial-problem.jpg

33-comparison-format.jpg

34-offer-first-hierarchy.jpg

35-icp-c4-pain-point.jpg

36-carousel-cover-mythbust.jpg

37-carousel-cover-stat.jpg

38-carousel-cover-listicle.jpg

39-carousel-ingredient-origin.jpg

40-feed-founder-authority.jpg

41-feed-science-education.jpg

42-feed-ugc-customer-result.jpg

43-feed-condition-led.jpg

44-feed-lifestyle-authentic.jpg

45-data-card-single-stat.jpg

46-data-card-myth-facts.jpg

47-story-product-reveal.jpg

48-story-before-after.jpg

49-feed-community-moment.jpg

50-story-countdown.jpg

51-typography-dark-brain.jpg

52-typography-warm-fuel.jpg

53-problem-solution-notext.jpg

54-ingredients-raw-notext.jpg

55-stat-2point5x-notext.jpg

56-handwritten-note-personal.jpg

57-magazine-editorial-spread.jpg

58-bold-graphic-poster.jpg

59-minimalist-zen-product.jpg

60-collage-mixed-media.jpg

61-retro-indian-ad.jpg

62-genz-gradient-modern.jpg

63-meme-explaining-friends.jpg

64-newspaper-clipping-women.jpg

66-stark-question-black.jpg

68-whiteboard-brainstorm.jpg

69-whatsapp-conversation.jpg

70-receipt-price-anchor.jpg

71-brutalist-zero-bloat.jpg

72-pastel-gradient-wellness.jpg

73-newspaper-classified.jpg

74-spotify-playlist-native.jpg

75-postit-wall-story.jpg

76-coffeeshop-swap-lifestyle.jpg

77-gymbag-flatlay-routine.jpg

78-hcl-vs-mono-infographic.jpg

79-countdown-day1-notification.jpg

80-streak-gamification.jpg

81-vegetarian-gap-thali.jpg

82-vegetarian-stat-card.jpg

83-glp1-muscle-preservation.jpg

84-myth-card-individual.jpg

85-myth-card-individual.jpg

86-myth-card-individual.jpg

87-myth-card-individual.jpg

88-hinglish-brain-ka-fuel.jpg

89-hinglish-chai-se-sasta.jpg

90-guarantee-forward-offer.jpg

91-subscription-tiers.jpg

92-dual-timeline-after35.jpg

93-women-data-story.jpg

94-pdp-hero-lifestyle-position1.jpg

95-pdp-hero-lifestyle-4x5.jpg

96-guarantee-offer-clean.jpg

97-supplement-facts-closeup.jpg

98-carousel-mythbust-slide2.jpg

99-carousel-mythbust-slide3.jpg

3 · PDP Core Kit — 14 image types × 3 ratios = 42 frames

14 image archetypes: hero, taste, ingredients, lifestyle (×2), before-after, testimonial, clinical, mechanism, formulation, trust, price, medical, AI-spokesperson. Output in 1:1, 4:5, 9:16.

1:1 (14)

ai-spokesperson.jpg

before-after.jpg

clinical-proof.jpg

formulation-deep-dive.jpg

ingredient-breakdown.jpg

lifestyle-active.jpg

lifestyle-morning.jpg

medical-illustration.jpg

price-anchor.jpg

product-hero.jpg

secret-mechanism.jpg

taste-experience.jpg

testimonial.jpg

trust-credibility.jpg

4:5 (14)

ai-spokesperson.jpg

before-after.jpg

clinical-proof.jpg

formulation-deep-dive.jpg

ingredient-breakdown.jpg

lifestyle-active.jpg

lifestyle-morning.jpg

medical-illustration.jpg

price-anchor.jpg

product-hero.jpg

secret-mechanism.jpg

taste-experience.jpg

testimonial.jpg

trust-credibility.jpg

9:16 (14)

ai-spokesperson.jpg

before-after.jpg

clinical-proof.jpg

formulation-deep-dive.jpg

ingredient-breakdown.jpg

lifestyle-active.jpg

lifestyle-morning.jpg

medical-illustration.jpg

price-anchor.jpg

product-hero.jpg

secret-mechanism.jpg

taste-experience.jpg

testimonial.jpg

trust-credibility.jpg

4 · Ad Lanes — Paid Performance Creative

Four lanes covering the full paid spectrum: founder-voice, promo (PIL on canonical render), UGC, format-borrow.

Lane 1 — Founder (5)

1.1-v2_4x5.png

1.1-why-i-made_1x1.png

1.2-sister_4x5.png

1.3-question_4x5.png

1.4-wrong_4x5.png

Lane 2 — Promo PIL (26)

PIL text overlay on canonical render — pixel-faithful pack.

2-1_v3-pil_1x1.jpg

2-3_v3-pil_1x1.jpg

2-4_v3-pil_1x1.jpg

2-5_v3-pil_1x1.jpg

2.1-30off_1x1.jpg

2.1-30off_v3-pil_1x1.jpg

2.1-30off_v4-vetted_1x1.jpg

2.1-30off_v8-teampackshot_1x1.jpg

2.2-bundle_1x1.jpg

2.2-bundle_v4-vetted_1x1.jpg

2.2-bundle_v5-vetted_1x1.jpg

2.2-bundle_v7-clean_1x1.jpg

2.2-bundle_v8-teampackshot_1x1.jpg

2.3-chai_1x1.jpg

2.3-chai_v2_1x1.jpg

2.3-chai_v4-vetted_1x1.jpg

2.3-chai_v8-teampackshot_1x1.jpg

2.4-subscribe_1x1.jpg

2.4-subscribe_v2_1x1.jpg

2.4-subscribe_v4-vetted_1x1.jpg

2.4-subscribe_v8-teampackshot_1x1.jpg

2.5-restock_1x1.jpg

2.5-restock_v4-vetted_1x1.jpg

2.5-restock_v5-vetted_1x1.jpg

2.5-restock_v7-clean_1x1.jpg

2.5-restock_v8-teampackshot_1x1.jpg

Lane 3 — UGC (6)

3.1-anika-mumbai_1x1.jpg

3.1-anika-mumbai_v2-chatgpt_1x1.png

3.1-anika-mumbai_v2-nano_1x1.jpg

3.2-priya_1x1.jpg

3.3-devika_1x1.jpg

3.4-reena_1x1.jpg

Lane 4 — Format-Borrow (16)

Ads that borrow native grammar — scroll-stop because they feel native.

Native UI (6)

4.1-imessage_1x1.png

4.2-notes-things_1x1.png

4.3-twitter_1x1.png

4.4-google_1x1.png

4.5-whatsapp_1x1.png

4.6-reddit_1x1.png

Vintage (3)

4v.1-doordarshan-era_4x5.jpg

4v.2-1950s-american_4x5.jpg

4v.3-brain-biceps-poster_1x1.jpg

Bollywood (1)

4b.1-blockbuster-poster_4x5.jpg

Cricket (2)

4c.1-sunday-monday_4x5.jpg

4c.2-ipl-scoreboard_1x1.jpg

Cultural (4)

4cu.1-chai-price_1x1.jpg

4cu.2-spotify-playlist_1x1.jpg

4cu.3-cultural-context_1x1.jpg

4cu.4-thali_1x1.jpg

5 · Wild Campaign Bank (11)

Surreal / aspirational frames (Jacquemus-coded scale-free, Inde-Wild-coded lifestyle).

04-surreal-oversized-jacquemus_1x1.jpg

05-mountain-morning-ag1_4x5.jpg

06-cafe-candid-rhode_4x5.jpg

T01-veranda-morning-TEAM_4x5.jpg

T02-sachet-hero-cafe-TEAM_1x1.jpg

T03-kitchen-pour-TEAM_1x1.jpg

T04-flatlay-ritual-TEAM_1x1.jpg

T05-packshot-hero-TEAM_1x1.jpg

T06-gym-candid-TEAM_1x1.jpg

T07-pilates-toned-TEAM_4x5.jpg

T08-3pm-wfh-TEAM_4x5.jpg

6 · Social — IG Feed + Carousels

Feed grid (9)

grid-01-ritual-pour.jpg

grid-02-science-stat.jpg

grid-03-ritual-flatlay.jpg

grid-04-science-ingredients.jpg

grid-05-ritual-hero.jpg

grid-06-science-comparison.jpg

grid-07-ritual-fizz.jpg

grid-08-science-range.jpg

grid-09-ritual-lifestyle.jpg

Myth-bust carousel (5)

myth-1_4x5.jpg

myth-2_4x5.jpg

myth-3_4x5.jpg

myth-4_4x5.jpg

myth-5_4x5.jpg

7 · Sensory + Launch Carousel

Sensory stills (8)

S1-berries-splash_1x1.jpg

S2-sachet-pour-crystals_4x5.jpg

S3-lemon-ice-pink_1x1.jpg

S4-fizz-macro_1x1.jpg

S5-crystal-powder_1x1.jpg

S6-flatlay-overhead_1x1.jpg

S7-dark-moody-pour_4x5.jpg

S8-fruit-wall_1x1.jpg

Launch carousel (15)

slide-01-tease-v2.jpg

slide-01-tease-v3.jpg

slide-01-tease.jpg

slide-02-ingredients-v2.jpg

slide-02-ingredients-v3.jpg

slide-02-ingredients.jpg

slide-03-ritual-v2.jpg

slide-03-ritual-v3.jpg

slide-03-ritual.jpg

slide-04-science-v2.jpg

slide-04-science-v3.jpg

slide-04-science.jpg

slide-05-cta-v2.jpg

slide-05-cta-v3.jpg

slide-05-cta.jpg

8 · Email Sequence (10 HTML pages)

Day 0 → Day 90 nurture sequence. Welcome, launch, post-purchase, win-back.

9 · Amazon — Listing Images + A+ Modules

Listing images (7)

01_hero_main.jpg

02_moat_claim.jpg

03_how_to_use.jpg

04_ingredients.jpg

05_benefits.jpg

06_comparison.jpg

07_trust.jpg

A+ modules (10)

01_hero_banner.jpg

02_founder.jpg

03_ingredient_deep_dive.jpg

04_comparison_full.jpg

05_lifestyle_3up.jpg

06_faq_closer.jpg

07_review_proof.jpg

07_review_proof.png

08_pairs_with.jpg

09_manufacturing_facility.jpg

10 · Strategy · Research · Briefs (38 docs)

Source-of-truth strategy + research + actionable briefs.

Strategy (10)

Research (5)

Briefs (23)